01 December, 2008 19:18
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Neo opens first Asian office in Beijing
Neo Advertising is to open an office in Beijing, potentially bringing it into direct competition with Chinese digital-signage titan Focus Media.
Headed by former Barco executive Antoine de Ryckel, the new Chinese operation will bring the number of territories served by Neo to 11, and further cement its position as one of very few genuinely international digital-signage network operators.
It also has a presence in Canada, Germany, Italy, the Netherlands, Poland, Portugal, Spain, Sweden, Switzerland and the UK.
www.neoadvertising.com
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