“Digital greeter boards” offered to smaller users
Florida firm POP AdVisions is marketing digital signage as an alternative to traditional paper posters and backlit small-form-factor billboards, using compact flash cards instead of cabling to provide content.
Available in a standalone one-screen version, or on a limited small-scale networked basis, the Brightboard Digital Sign is billed as an effective electronic greeter board in businesses such as restaurants.
It can also be used, says the company, in 
Times OOH aims for seven more Indian cities
Times Innovative Media (TIM), the out-of-home subsidiary of Entertainment Network India (ENIL), is looking to double the number of cities it serves and secure screen locations for longer contracts, managing director Sunder Hemrajani has told SCREENS.tv.
Largest LCD goes on sale in Europe
Sharp's 108-inch LCD screen, the largest currently available, goes on sale in Europe from today. The first orders have been placed by Lang, a German monitor-rental company, said Sharp.
Street price is around €120,000 ($186,000).
The unit became available earlier this month in Japan, with the first customer being Tokyo multiplex Shinjuku Piccadilly, according to reports. The cinema will use it to show movie trailers and ads from
InfoComm: tech partnerships and a PC on a board
Linking two companies' technologies together to create a new digital-signage system appeared to be in vogue at last week's InfoComm event in Las Vegas.
In one such partnership, Thomson's MediaEdge3 DS digital-signage platform is to be enhanced with the addition of Stratacache's ActiVia for Media software.
The Stratacache product already forms the basis of the Prodokol workflow software from Thomson's Technicolor unit, which was a Convergent product before
Rise Vision urges resellers to win users from rivals
Canadian software-as-a-service (SaaS) content-management provider Rise Vision is aggressively encouraging its resellers to land big contracts and convert customers away from other digital-signage software.
Through its competitive-upgrade programme, Rise Vision is offering resellers a 50-percent discount when customers move over to its Rise Display Network from a competitive product.
And Rise Vision's volume-discount programme will reduce the cost of 50 annual subscriptions to the Rise Display Network to
Canadian casino turns to PixelNet for AV management
Jupiter Systems has landed a first commercial customer for its PixelNet technology. The Starlight Casino in New Westminster, near the Canadian city of Vancouver, has installed the system to control its AV network, which includes a ten-foot-high display wall.
PixelNet is a proprietary switched network running over Cat 5e/6 cabling that combines video from multiple sources and delivers it to multiple displays or display walls.
The Cat 5
GSTV selects LG for thousands more screens
Gas Station TV in the U.S., which is more than doubling in size this year, has named LG Electronics as its “long-term” exclusive screen provider.
The deal will also see LG advertise on Gas Station TV screens.
The Destination Media-owned network currently runs on more than 5500 screens by gas pumps in over 400 cities, but plans to expand to more than 12,000 screens in the course of
Starring at Computex: new interactive technologies
Computex, Asia’s biggest computer fair, was dominated by sub-notebooks, green technology and WiMAX – but also on display in Taipei earlier this month were developments in interactivity which could lead to some innovative screen-media products.
The coin-operated kiosks demonstrated by Hon Jet Information allow you to make a printout for a fee. It could prove a real boon for public attractions – consumers could create a personalised map, emphasising
Shining at InfoComm: bright projectors, glasses-free 3D
A welter of new digital-signage and AV products will make their debuts at the InfoComm exhibition, which opens in Las Vegas today. Here's our selection of the most interesting so far. Among the trends: glasses-free 3D, and super-bright projectors.
DT Research is adding three new sizes to its WebDT Signage System: 12, 42 and 65 inches. The company already offers 26-, 37- and 47-inch digital-signage units, as well as
Adspace reaches its hundredth mall, aims for 250
Adspace Networks, the New York large-format digital-signage specialist, has broken through the 100-site barrier with its nine-foot-high system at upmarket shopping malls across the United States.
The firm's “smartscreen” displays are based on floor-mounted vertically-installed 65-inch high-definition plasma screens and, unusually for a screen-media system, content is delivered mall-wide via a wireless connection.
Bill Ketcham, Adspace's managing director, said that the content on the system is also unusual,
Wututu wins another bank with People Counter
Wututu is to install its Person Counter audience-measurement devices in Spanish branches of Deutsche Bank.
The Person Counters, which distinguish individual members of a screen’s audience by facial geometry, will be used to monitor the effectiveness of kiosks which TMT Factory is rolling out to the bank branches (pictured).
The first phase of the project will cover Madrid and Barcelona, with two kiosks per office.
The Person
Digital signage grabs the attention, researchers say
Consumers find digital signage compelling and entertaining, according to research released today by U.S. advertising aggregator SeeSaw Networks.
Researcher OTX studied 12 demographically and culturally varying groups of people for SeeSaw to determine which media appealed most to each.
For 11 of the 12 groups, digital signage was ranked as the most attention-grabbing medium – sometimes sharing the top slot with billboards, magazines, TV or all three.
Digitisation drives growth of outdoor sector in UK
Outdoor, transport and cinema are among the fastest-growing advertising media in the UK, according to the latest figures from the Advertising Association.
While the Internet predictably took the biggest leap forward during 2007, with ad spend up 39.5 percent on 2006, the next most successful categories both involved advertising in public places – cinema, up 10.1 percent, and outdoor and transport, up 4.6 percent.
“Cinema benefited from increased
ScreenScape harnesses Web for low-cost digital signage
As the trend grows toward free or bargain-basement digital signage on the software-as-a-service model, a Canadian startup is offering a Web-based system for as little as $9.99 a month.
The new platform from ScreenScape Networks, based in Charlottetown, Prince Edward Island, already powers a number of screen-media displays in the company’s local area, and is now in beta testing as a service available to all comers.
“Our software
Indian networks face creative challenge
Creative agencies in India are grappling with digital out-of-home, which has grown to approximately 12,000 screens across the subcontinent, as advertisers come to recognise that TV rules don’t apply and specially-created content is needed for the new medium.
“The limitation at this stage is that not enough marketers and traditional advertising creatives understand the medium to exploit it,” said K.V. Sridhar, national creative director of Leo Burnett.
“As
