Business models
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Inlink says network reaches nearly 200 office buildings
Australia’s Inlink Media, which operates screens in the lifts and lobbies of office buildings, says revenue has quadrupled in the past 12 months.
The network, which runs news and advertising on its screens, has now reached 900 displays in almost 200 sites, more than doubling its size in a year.
It reaches more than 1.3m viewers monthly, the company says. 90 percent of the audience is aware of 
TV and print firms moving into out-of-home
Fox and NBC in the U.S., as well as Pacific Magazines in Australia, are among the latest mainstream media firms dipping their toes into the digital out-of-home market.
NBC’s Digital Health Network, which it distributes across multiple screen and online platforms, has signed up two new place-based services to carry its content: StayHealthy, which operates kiosks (pictured) in colleges and gyms, and Windstone Communications, whose MD Outernet screens are
Immedia slashes first-half loss; Vision not so lucky
Immedia Broadcasting in the UK cut its first-half operating loss by nearly 90 percent but fellow British out-of-home firm Vision Media Group saw the same figure edge downward by only two percent. Both companies experienced declining revenue.
In the period ending 30 June, Immedia lost £115,423 ($205,320), against £1.1m ($1.96m) in the same period last year, on total revenue of £1,608,872 ($2,861,490) – down nearly 20 percent from £2m
Stratacache in talks with takeover targets
Digital-signage technology supplier Stratacache believes its new $25m acquisition fund could be a lifeline for tech firms hit by the credit crunch and over-optimistic business plans.
“Tightening advertising budgets worldwide are putting increased pressure on many early-stage companies” in the sector, said founder and CEO Chris Riegel (pictured). “Many venture-backed or privately-held companies with considerable potential were expecting unrealistic growth in the short term and are now running into
Focus may spin off Internet operation
The Internet-advertising subsidiary of China's Focus Media Holding has taken the first steps towards an initial public offering in the U.S. – a move that would make Focus itself effectively a pure-play out-of-home firm once again.
Allyes Online Media Holding has submitted to the Securities and Exchange Commission a draft registration statement for an IPO of American depositary shares, which “is expected to commence as market conditions permit”. The
Satellite “not cost-effective for small networks”
Digital-signage networks typically need to deploy nearly 4500 screens before satellite transmission becomes cost-effective, according to telecom specialist Northern Sky Research (NSR).
In a new industry briefing, it acknowledges that “the choice for satellite over terrestrial in most cases is governed by qualitative factors such as deployment in remote regions and geographical reach” of networks.
But it says one-way DVB-S/S2 satellite with a terrestrial return path will nevertheless
Concierge channel reaches India’s executives at work
Indian digital-signage specialist SureWaves has partnered with Les Concierges to produce a “workspace channel” aimed at employees in the major corporates that the concierge and personal-assistance firm serves.
SureWaves’ chief marketing officer Tushar Vyas told SCREENS.tv: “This alliance has given us an entry into work sites where Les Concierges is already present. For Les Concierges, it's an extension of their concierge and personal-assistance services.”
The audience will consist
Amscreen prepares to launch; Simon Sugar at the helm
Sir Alan Sugar’s son Simon will head the new out-of-home digital-signage division of Amshold set to be launched in the UK next month, despite rumours that Lee McQueen, the winner of this year’s The Apprentice BBC programme, was to take the role.
To be known as Amscreen, the division will launch with the promotional tag of “Your Media in Real Time”, pitching its services at the British market.
